Print this page

Content to Marketing: Joomla Helps You to Connect the Dots

    Your web design gives your business a face – your content gives your business a voice.

    And the best platform for shaping and broadcasting that voice is Joomla.

    Well-written content that is crafted and published with Joomla's outstanding editorial tools lets your business and organizational goals come in loud and clear through search engines and social media. Our Joomla’s CMS (Content Management System) web sites provide multiple tools to manage all aspects of content development, publication, and optimization.

    After years of developing Joomla sites for clients in the Twin Cities (Minneapolis and St. Paul, MN), South Carolina, and across the country, we have selected an array of extensions and tools that give your site the competitive edge it needs, including:

    1. The JCE (Joomla Content Editor) lets you style content, spell-check, insert images, add links, embed pdfs and other attachments, add captions, and much more. No knowledge of html or coding is required at all. The full-featured editor panel lets you perform all editorial tasks easily and efficiently. Images can added directly into content from your desktop or laptop computer.

    2. The K2 Content Creation Kit (CCK) brings in the best features of other platforms like Wordpress and Drupal into Joomla, including full-featured blogging capabilities, layout options that can be changed on the fly or varied from page to page, tagging, and extra fields that allow you to add customized maps, contact info, spreadsheet data, and much more.

    3. Joomla’s flexible system of modules (typically used in side columns, dialogue boxes, text boxes, header, footers) provide visually rich, flexible snippets that broaden the scope of your messaging.

    4. Joomla's built-in SEO (Search Engine Optimization) features allow you to manage search engine-friendly urls, page titles, metadata, and other structural elements critical to short- and long-term SEO campaigns. By responding quickly and efficiently to shifting visitor traffic and keyword patterns, you can propel your site's page ranking without having to pay expensive SEO consultants.

    5. Frequently updated content scores better with search engines - and with repeat visitors. Joomla makes updating and adding content as easy as editing a word document. You choose how often to update modules, add new pages, blogs, specials, or news items. That’s good for search engine visibility, good for visitors and good for business.

    Joomla makes managing content simple. With these tools you shape access and create trigger points for visitors to find your site’s most important information.

    Before your site launches, we make sure you understand and can use all these Joomla tools.